BUSINESS PLAN FOR MAKING MAYONAISE CREAM

Introduction
The business idea is for production and marketing of mayonnaise cream. Mayonnaise is a thick, creamy sauce or dressing that is made of oil, egg yolks, lemon juice or vinegar and seasonings. While mayonnaise is often referred to as a dressing, it is really intended to "dress" sandwiches and not leaf salads. The total potential revenue is estimated at US$156,000 per year, the production capacity is estimated at 100 tones per day and the total project cost is estimated at US $144,482 per year.
 

Production process
A method of producing mayonnaise comprises directing coagulated egg yolk and milk protein into a container in which they are mixed together and adding salt and a small amount of oil and colorants.The mixture is then directed through a dosing pump to a first heater in which the mixture is briefly heated to a temperature in the range of about 80°C-100°C. The emulsion is then stirred with vinegar and other additives to form a mayonnaise. The mayonnaise is pasteurized by heating it briefly in a second heater to about 80°C- 100°C or it is sterilized by heating it to a higher temperature of 110°C- 130°C. Thereafter, the pasteurized mayonnaise is cooled in a second cooler and it is continuously filled into sterilized containers.
 

Market Analysis
Mayonnaise is commonly served with sandwiches and Salads. Therefore, the product has high demand. It is supplied to super markets, shops, hotels and restaurants as major outlets. 

 

Sources of Supply of Raw materials and Equipment
Raw materials and Equipments are locally available.
 

Government Incentives
The government has come out to encourage industrialists with a view of creating employment through favourable Trade Policies.

 

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